Seriously, if I had money, I would just do things like this. Screw committees and politics. Insert credit union everywhere they say potato and we have a darn near great national credit union campaign.
I’d send an invite for each league president to bring themselves and one credit union CEO to a shoot and they’d have a script not to far from this.
In a perfect world CUNA, NAFCU, NACUSO, CUES, WOCCU, and the rest of the credit union alphabet soup would be lovey dovey, get along great, find ways to work together, etc, etc. Maybe we’d even get a national campaign out of it. Milk can do it. Pork can do it. Even pistachios have joined the club recently. Regardlesss, I digress.
Most talk I hear about and around CU collaboration these days seems to be these organizations getting together with committees or advisory boards. And that’s about where it ends. Death by committee. The same reason a national campaign will most likely never take off. Too many minds and opinions. So rather than be destined to languishing in committees, why can’t credit unions start small with some type of functional collaboration?
If you had to pick a small, functional area for half-a-dozen credit unions to partner with, what would it be? Something simple like website hosting, but full featured? Phone system stuff? ACH origination? What is something small that credit unions could experiment with together?