Updates to Numbers

We’ve had a great┬áresponse┬áso far to the Numbers beta and we are already making some additions due to great feedback.

  • All CUSC shared branches are now included in the database (~4000)
  • All COOP ATM’s. Over 28,000 of them.
  • In partnership with REAL Solutions, we’ve added a list of all credit unions with branches in schools.

What does this mean to you? Well, the shared branching data and the ATM data both have latitude and longitude included. You can make nearly any variety of map mash-up that you can think of. iPhone branch locator app? Check. Andriod app? Check. A branded ATM locator app for your CU? A walk in the park.

We’re working on even more data and hope to have every credit union branch location in the US sometime this quarter. In the mean time, we’re also creating some new “views” in the database because nobody knows that fs220.acct_010 is the field that contains the asset size of the credit union. Once we get a few of the views built, it will be much easier for people not intimately familiar with the data to do useful things with it.

As always, keep playing around with Numbers and let us know if you have any ideas or concerns!

More user generated CU ads

 Fairfax County Community Credit Union has launched a new campaign to have GenYer’s create a 30 second TV spot about why their GenY checking fits their lifestyle.  They are giving away $1,000 and an iPhone to the winner.  All submissions get posted up on their YouTube site and you get to vote on their website.  Forum CU has done a good job with some ads featuring members and I think have had pretty good luck with them so I’ll be interested to see Fairfax’s results!

Also of interest, the campaign appears to be ran by CavionPlus, now part of Harland.  I wonder if they have a prepackaged "GenY" marketing campaign…