So my CU just started a Facebook group. Woo hoo! Now the question is how do you make your members that are on Facebook aware of this? Buy ad space? Adopt the “if you build it, they will come” mentality? The first idea that actually crossed my mind was to grab the names and emails out of our core or online banking and treat them like regular old contacts which Facebook can upload and find your members that have Facebook accounts. That way the invite would only go to members already on Facebook. But then the paranoid side came out of me and I started to think that we’d feel a little wierd uploading a list of our members’ names and email to Facebook.
How would you guys feel if your CU invited you to join their group? Are credit unions suddenly rubbing off on me and making me overly paranoid about privacy? We’d invite the members through Facebook so only Facebook members would see the invite. We would not send it to all of our online banking members as I can see issues arising.